Apr 27, 2024  
2022-2023 Credit Course Catalog 
    
2022-2023 Credit Course Catalog [ARCHIVED CATALOG]

MKT 240 - Regional Agriculture Marketing


3 Credits
Lecture: 3

Regional Agriculture Marketing provides an overview of the main avenues for local regional farm businesses to market their products, including direct-to-consumer and wholesale models. Emphasis is placed on examining each element in the wholesale supply chain. The course also covers the ways local and regional food sales and marketing differ from commodity crop sales.

Note: This course requires intermediate reading, intermediate writing and basic math.

Articulation: 1.2

Prerequisite: MKT 110  
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